Template sites sold as custom
Most agencies reuse the same layout across industries. No schema, no local SEO structure, no conversion strategy built for service companies.
Built By Service Business Owners
Websites & SEO Built For Service Business Owners.
We build high-converting websites and SEO systems for home service companies. No fluff. No outsourcing. Just results that drive more calls, more booked jobs, and more revenue.
We run our own 7-figure service business and build the same systems for you.
01 — Who We Build For
Websites for the trades.
Built by the trades.
Twelve home service categories. Twelve dedicated landing pages built around how your customers search, how your industry converts, and what your local market needs.
01
Plumbing
Emergency & Residential 02HVAC
Heating & Cooling 03Electrical
Residential & Commercial 04Roofing
Repair & Replacement 05Landscaping
Design & Maintenance 06Garage Doors
Repair & Install 07Painting
Interior & Exterior 08Cleaning
Commercial & Residential 09General Contractor
Remodels & Builds 10Pest Control
Residential & Commercial 11Windows & Doors
Install & Replacement 12Concrete
Driveways & Foundations02 — The Problem
We know exactly why most trade websites underperform.
You invested in a website expecting it to generate business. If it's not delivering, here's what's usually going wrong.
Invisible on Google
Without city pages, service schema, and FAQ markup, Google can't confidently rank your business for the searches that matter.
Mobile experience loses leads
70% of traffic comes from phones. If the call button is buried and the site loads slowly, customers move on before your page finishes loading.
Ad traffic with nowhere to convert
Paying for clicks that land on a page with no clear CTA, no trust signals, and no urgency — that's a website problem, not a traffic problem.
03 — What We Build
Three ways to work with us.
Every package is built on the same system used inside our own home service company. Pick the tier that matches where you are right now.
The Full Build
A complete WordPress website — conversion-engineered, SEO-loaded, hand-coded. Not a template. A weapon.
- Custom WordPress on Kadence
- Hand-coded PHP page templates
- City pages for every market
- Full schema markup bundle
- Mobile-first conversion nav
- LiteSpeed speed optimization
- GBP alignment & review integration
Starting at
$4,500
50% deposit to start, balance on launch
Start a Build →
SEO & Local Search
Already have a site? We'll optimize what you have — schema, city pages, Google Business Profile, content, and local authority — until you rank and book.
- Technical SEO audit & fixes
- Schema markup implementation
- City page buildout
- Google Business Profile optimization
- Local citation building
- Conversion tracking setup
- Monthly ranking reports
- Competitor monitoring
Starting at
$650 / mo
Start Ranking →
Full Build + Growth
The best of both worlds. We build your site from scratch and manage your ongoing SEO, ads, and growth. The complete package.
- Everything in The Full Build
- Everything in SEO & Local Search
- Monthly content & new pages
- GBP posts & management
- Quarterly strategy reviews
- Priority support & updates
- Review generation strategy
- Dedicated growth dashboard
Starting at
$4,500 + $650/mo
50% deposit on build, balance on launch
Go All In →
04 — How It Works
Four weeks. Zero runaround.
No scope creep, no endless revisions, no disappearing designers. A proven 4-step process to launch and start booking inside 30 days.
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Week 0101Audit & StrategyWe tear apart your current site, audit your top 3 competitors, and identify every gap costing you jobs. You get a written strategy doc before we touch a single file.
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Week 0202Architecture & BlueprintPage map, URL structure, schema plan, keyword targets, CRO strategy, wireframes. You approve the blueprint before we write a single line of code.
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Week 0303Build & DevelopCustom WordPress install, Kadence child theme, hand-coded PHP templates, schema injection, mobile nav, speed optimization, ads tracking setup.
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Week 0404Launch & VerifyDNS switch, SSL verification, 301 redirects from old site, Search Console submission, Analytics confirmation, and a live walkthrough before we flip the switch.
05 — Our Work
We don't sell theory. We sell results.
Real businesses, real markets, real outcomes. Each one built using the same system we'll deploy for you.
Built the #1 garage door site in Central Arkansas
Full WordPress migration from Wix, 12 city-specific landing pages, schema markup across 24+ pages, custom mobile conversion nav, and ServiceTitan scheduler integration.
12Cities Ranked
24+Pages w/ Schema
4.9★Rating
HGTVFeatured
Veteran-owned tattoo studio, two locations from scratch
Complete WordPress build with dual-location schema, individual artist pages, style-specific service pages, RankMath SEO configuration, Open Graph tags, and Square Appointments integration.
2Locations
FullSchema Suite
Live& Ranking
VetOwned
Travis Ford — Founder
06 — Built By An Operator
I built this because I got tired of watching tradesmen overpay for websites that don't work.
Most agencies are designers who Googled your industry. I'm not. I run a real home service company — the kind your customers call when something breaks.
Every system in ServiceBuilt was tested on my own business first. The schema, the city pages, the mobile nav, the GBP workflow, the review-generation flow, the speed stack — all of it. It worked there before it ever showed up here.
You don't need a marketing person who understands marketing. You need an operator who understands you.
Travis Ford
Founder · ServiceBuilt Digital
07 — Common Questions
Questions we get asked.
Local service businesses — plumbers, HVAC, electricians, roofers, painters, landscapers, garage door companies, pest control, and more. If you rely on Google to get customers, this is built for you.
Speed, control, and ranking ceiling. We migrated our own company off Wix to WordPress because the SEO potential is significantly higher. You own your code, your hosting, everything — no platform lock-in.
Because we're not designers who read an SEO blog. We built, tested, and iterated these systems on our own business first. We know what converts because we measure it against real revenue, not agency metrics.
Four weeks from kickoff to launch. We audit your market, blueprint the architecture, build every page by hand, and launch — all within 30 days. No scope creep.
No. The build stands on its own. But SEO compounds — new pages, fresh schema, content, GBP management. The retainer is how rankings keep climbing instead of plateauing.
We migrate everything. DNS, redirects, content transfer — your old site's SEO equity comes with you. Zero downtime.
We build websites for service companies nationwide. Headquarters is in Little Rock, Arkansas — everything else is done remotely. We can build for any market in any state.
08 — Let's Build
Ready for a website that actually books jobs?
Drop your info below. We'll review your current site, identify what's costing you leads, and send you a free mockup of what your homepage should look like — no call required, no obligation.